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Shoe brands Reebok, New Balance, HOKA, Brooks, and Mizuno continue to profit from the cruel leather industry. Urge them to ditch leather now!
Leather is a lucrative coproduct of the meat industry—worth hundreds of billions of dollars. Buying leather shoes directly supports an industry that profits from animal slaughter. The Leather and Hide Council of America has stated that if leather sales were more profitable, the industry could rear even more cows for slaughter.
The leather industry is also destroying the planet. According to the Higg Materials Sustainability Index, leather made from cow’s skin contributes more to global warming, water pollution, water depletion, and greenhouse gas emissions than most synthetic or plant-based vegan leather.
The more leather we buy, the more horrors animals experience in the leather trade:
- Cows are subjected to immense cruelty while confined to crowded factory farms, including castration, branding, dehorning, and tail docking—all often without any painkillers.
- After a lifetime of confinement, cows are transported to slaughterhouses, where their throats are slit. Some are even skinned and dismembered while still conscious, often in full view of other terrified animals.
- PETA investigations have exposed workers bashing cows in the head with sledgehammers before ripping off their skin, as well as burning, beating, and electroshocking gentle cows and bulls for the leather trade.
Please join PETA in urging Reebok, New Balance, HOKA, Brooks, and Mizuno to immediately ban leather from all shoes and switch to 100% cruelty-free, vegan materials!